PLATINUM & GOLD
A No-Nonsense Approach to Jewelry
Trusted Watch Store in Murfreesboro
Platinum & Gold Jewelry makes buying a watch simple, clear, and enjoyable. We carry a thoughtful mix of luxury, everyday, and vintage timepieces—all backed by our reputation for honesty and personal service.
When you walk into our store, you’ll meet a team that takes time to explain every detail. We’re local jewelers with deep experience in both sales and watch repair, so we know how to match quality with value. Customers trust us because we explain what they’re getting before any purchase is made.
Visit us today to find your perfect Murfreesboro watch for sale!.
Why Shop Watches at Platinum & Gold Jewelry
Simple, Secure & Straightforward
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Trusted Local Experts
As your local trusted watch store in Murfreesboro, we combine expert knowledge with a customer-first approach to give you the best experience—whether you're selling or buying.
Honest Offers, Real Value.
Deal with a real local team you can trust. We're committed to honesty, top-dollar offers, and making sure you leave happy with your experience.
From Classics to Modern
From timeless classics to rare finds, Platinum & Gold Jewelry is your go-to for luxury watches in Murfreesboro and Middle Tennessee.
What Our Customers Are Saying
Posted on Google![]()
Cheryl STrustindex verifies that the original source of the review is Google.
Great, patient and personalized service.Posted on Google![]()
Brian BautistaTrustindex verifies that the original source of the review is Google.
I needed my watch resized before going on vacation, and this place made the whole experience incredibly smooth. The service was quick, professional, and friendly. They definitely won me over, and I’ll be coming back for all my future jewelry needs!Posted on Google![]()
Sue DuffieldTrustindex verifies that the original source of the review is Google.
They know what they’re doing; experts in their field.Posted on Google![]()
Theresa EggersTrustindex verifies that the original source of the review is Google.
Quick and simple watch battery change. Very reasonable. Love the security detail at the door 🐶🐶🐶 Adorable. Wouldn’t hesitate to return here.Posted on Google![]()
Jonathan ReardonTrustindex verifies that the original source of the review is Google.
What an amazing store, great staff, awesome dealsPosted on Google![]()
Liv RapierTrustindex verifies that the original source of the review is Google.
Had a lovely experience here today. I came in with a broken necklace. It was fixed within 15 minutes. The associates were so nice they also polished my ring free of charge. I really appreciated the service and will definitely be back. But beware, the security is FIERCE and will approach you (see photos)Posted on Google![]()
Alex PatelTrustindex verifies that the original source of the review is Google.
⭐⭐⭐⭐⭐ I had an excellent experience with Charles and the team at Platinum & Gold Jewelers in Murfreesboro. I brought in my vintage 18K Rolex Day-Date with a broken stem/crown and was naturally very careful about who I trusted with a watch of this age and value. Charles took the time to inspect it, explain what was needed, communicate with me throughout the process, and provide an estimate before proceeding. The watch received a complete overhaul along with the necessary repairs, and when I picked it up, I was extremely pleased with the result. It looks beautiful, runs properly, and the workmanship exceeded my expectations. What impressed me most was the personal service and communication. Charles also took the time to research my Rolex reference and serial number and provide helpful information about the watch. Finding someone you can trust with a valuable vintage watch is not easy. Based on my experience, I would highly recommend Charles and Platinum & Gold Jewelers for Rolex and fine-watch repair. Thank you, Charles, for taking good care of my watch. 🙏 — Arvind PatelPosted on Google![]()
Stanley LinghamTrustindex verifies that the original source of the review is Google.
Really great quality work and pretty fast as well. I’ve had several pieces repaired for my wife and they never disappoint.Posted on Google![]()
Janice StottlerTrustindex verifies that the original source of the review is Google.
Very knowledgeable, kind and helpful 👍
Our Watch Collection
Our Murfreesboro showroom features watches for every occasion. From timeless classics to sleek modern designs, each piece is carefully selected for quality, style, and comfort. You’ll find options across all materials and budgets.
- Everyday and luxury brands
- Gold, silver, stainless steel, and leather models
- Classic, modern, and vintage styles
- Men’s and women’s collections
- New, pre-owned, and refurbished watches
What Makes Buying from a Local Watch Store Different
EXPERT PEOPLE, PERSONAL SERVICE
Our staff is trained in all types of repair and refinishing. We inspect every timepiece right in front of you and explain how condition, materials, and craftsmanship affect value.
HONEST ANSWERS & CLEAR PRICING
Customers get immediate answers, honest explanations, and clear pricing. You never have to wait days for a reply or ship a watch across the country for service. Everything happens here, in Murfreesboro.
AFTER-PURCHASE SUPPORT YOU CAN COUNT ON
From sizing and cleaning to refinishing and repairs, everything is handled in-house by our experts. You’ll always know where to go for follow-up service or adjustments.
SUPPORT YOUR COMMUNITY
Supporting a local watch store keeps your money in the community and connects you with experts who truly care about your satisfaction. We’re your neighborhood jeweler with real accountability and pride in every sale.
How Our Diamond Buying Process Works
Step 1
Visit our Murfreesboro showroom and browse our current selection. You’ll see a variety of watches for every taste and budget.
Step 2
Talk with our team about your goals, style, and preferences. We’ll explain brands, materials, and pricing in plain language.
Step 3
Choose your watch with confidence. There’s no pressure—just straightforward advice and honest value.
Step 4
Enjoy continued support. We handle adjustments, cleaning, and maintenance anytime you need us.